Limited Lifetime Guarantee

Timex made my first wristwatch. On TV, John Cameron Swayze assured the audience, “It takes a licking and keeps on ticking.” According to the ads, the watches survived water skiing, skydiving, earthquakes, volcanos, nuclear meltdowns, and supernovas.

The watches also came with a “limited lifetime warranty.” The “limited” modifier always puzzled me. No doubt this was the legal department’s aim.

If the lifetime in question was MINE, then I could expect my Timex to last all my mortal life. Its reassuring “tick, tick, tick” would be the last sound I heard on earth. However, this meant that the Timex Corporation had calculated my life expectancy!

Maybe the guarantee referred to the product’s lifetime; but how long is a watch supposed to last? How many human years equals a wristwatch year? Perhaps when a Timex dies after ten years, mourners say, “Well, it lived a long and full life.”

Regardless, I never put the Timex’ guarantee to its lifetime test. No warranty covers a boy’s carelessness. Somewhere between home, school, and church, the watch lost itself. It may be ticking away in some hidden spot.

Other than death and taxes, life comes with few guarantees. Life does not even promise us tomorrow. Each day is a precious gift of time.

On any given day, we receive 86,400 seconds to be spent in service to God and others. The Lord calls us to be wise stewards of evert moment. Like a misplaced watch, wasted time can never be regained. Therefore, let us echo the Psalmist’s prayer to God, “Teach us to number our days aright, that we may gain a heart of wisdom.”

This is the day the Lord has made. Don’t waste time: rejoice and be glad in it! You’ll be glad that you did—I guarantee it.

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