Lifetime Guarantee

TimexTimex made the first real wristwatch I ever owned. For over twenty years, John Cameron Swayze made the brand famous with his personal assurance: It takes a licking and keeps on ticking! According to TV commercials, Timex watches easily survived water skiing, skydiving, earthquakes, volcanoes, nuclear meltdowns, and supernovas.

Back in the day, each watch came with a Limited Lifetime Warranty. However, I have never quite understood the meaning of this phrase. What does a lifetime guarantee really mean? And the “limited” modifier always sounded ominous; One could interpret the words several different ways. No doubt the company’s lawyers had just such an eventuality in mind.

Is the lifetime in question my own? If so, then I could confidently expect my original Timex to last all my mortal days. The last sound I would hear on earth would be its reassuring TICK, TICK, TICK.  However, I find it troubling that the Timex Company might have designed my life expectancy into the watch’s workings. I mean, how could they KNOW?

Or maybe the guarantee refers to the product’s lifetime. I find this less than helpful. After all, how long is a watch SUPPOSED to live? How many human years does one wristwatch year equal? I can imagine a conversation with a company representative: “It stopped after three months? Isn’t that amazing—that’s the average lifetime of that particular model!” When a Timex dies after ten years, perhaps mourners say things like, “Well, it’s a blessing. It lived a long and full life.”

In my case, I never had the opportunity to put the Timex Company’s guarantee to the test. No warranty covers a boy’s carelessness. Somewhere between home, school, and church, the watch lost itself. For all I know, the wristwatch is still tick-tocking away in some secret hiding place.

Other than death and taxes, life comes with few guarantees. Life does not even promise us tomorrow. Each day is a precious gift of time.

Yesterday is the past, and tomorrow is the future, but today is a gift, and that’s why it’s called “the present.”

Imagine someone deposited $86,400 in your bank account each morning. You could spend the money in any way. The daily gift came with only two stipulations: it must be spent by midnight and in ways pleasing to the Giver.

On any given day, we receive 86,400 seconds to be spent in service to God and others. The Lord calls us to be wise stewards of each moment. Like a misplaced watch, wasted time can never be regained.

This is the day the Lord has made. Don’t waste time: rejoice and be glad in it! You’ll be happy that you did—I personally guarantee it.

4 thoughts on “Lifetime Guarantee

  1. Bill – the saying “Yesterday is the past, and tomorrow is the future, but today is a gift, and that’s why it’s called ‘the present.’ was my mothers favorite quote . Bill thank you for everything you do

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  2. Thanks for sharing Pastor. Each morning when I open my eyes I thank the Lord for the moment and ask Him to guide me through the day and help me to be ever mindful of His present. When my husband attained the age of 70 he never failed to say he now lives if by reason of. Have a blessed day.

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  3. Thank you! I already have something to share this morning: my time and heart and your thoughts! I hope you enjoy this day that the Lord made. Time’s awasting’!

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